Wednesday, June 16, 2010

mySmoothie & the Environment

mySmoothie's thoughts on environmental stewardship:

Our production process reflects our concern for the environment. For instance:
• Our grade A Swedish factory uses one of the best energy saving production processes around. The high heat recovery system used in our factory and offices results in no external heating.
• 1 truck can transport enough packaging material for 1 million cartons, whilst 58 trucks would be needed to transport the same number of glass bottles.
• 1 pallet can hold more cartons than the equivalent of plastic bottles. We only use recycled paper cartons and wooden pallets.
• Whenever possible, we prefer to purchase untreated whole fruit locally. Like our yummy Swedish blueberries.
• We use a combination of juices and pulps, also small amounts of concentrates. Not just for the taste and nutritional values, (as proven scientifically) also for the environment in terms of less shipping volume, 80% less.
• Both concentrates and non-concentrates go through the same heat process after harvest. Independent scientists have guided us through this process in detail, as we never compromise on nutritional values, taste, or the environment.
• For every business flight taken, we purchase carbon neutral points as compensation.

Our carton packaging is great for the environment because:
• Cartons are the only liquid food packaging type made predominantly from a renewable source
(in our case: trees).
• The raw carton material comes from sustainable forests, where two new trees are planted for every one harvested.
• Our cartons are made from parts of the tree that would normally otherwise go to waste.
• One tree can supply a household with a 1 litre carton every day for 30 years.
• They are 100 % recyclable (up to 5-7 times).
• Our aseptic cartons require no refrigeration and thus save energy.
• The minute amount of aluminium used is infinitely recyclable, both in the paper recycling plants and Tetra Pak’s own recycling plant.
• After consumption, the cartons can be squashed flat to 6% of the original volume. Therefore, far more quantities can be transported for re-cycling compared to some glass or PET bottles. (38% more to be exact)